CooperBrian Cooper, founding partner of Adrenaline Health, has crafted a successful career in healthcare business development and innovation with a focus on helping organizations identify and deliver on new revenue streams. His leadership in capability-building and business transformation has led organizations to pursue acquisitions, enter and exit markets, as well as the turnaround of struggling businesses.

Brian’s range of experience includes stints at Towers Watson and Deloitte Consulting, followed by a business development role at UnitedHealth Group (UHG) that took him overseas to work with the Ministries of Health in Saudi Arabia and the United Arab Emirates.  Ultimately, Brian had to leave the healthcare industry and join Target Corporation to truly learn what it means to excel in the areas of brand loyalty and consumer affinity.  Brian has taken his set of experiences and co-founded Adrenaline Health, an organization whose focus is to “Humanize Healthcare”.

Brian holds multiple degrees and sits on several boards, but his greatest achievement is his family.  Travel experiences and general family hang time bring him his greatest joy.

Dave FDave Fortosis, Senior Vice President, Health and Benefits. Dave is a National Health Care Strategist in Aon Hewitt’s Health & Benefits Practice and is located in Chicago. In his role, Dave works with organizations to develop and align their health care and benefits strategy to match the needs of the business and the constant demand for talent. In his 24 years as a consultant, Dave has worked with clients in the airline, telecommunications, automotive, retail, insurance, manufacturing, and hospitality industries.

Between consulting stints, Dave was the Chief Wellness Officer for a global wellness company, served as the Director of Benefits and Employee Services for a Chicago company and there developed a successful global wellness program.

Dave graduated from Wheaton College, earned an M.S. from Northeastern University, and is a doctoral candidate at The University of Tennessee.

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Matt Fyffe, Sr., Clinical Wellness Specialist, American Airlines. Matt is a Sr. Clinical Wellness Specialist at American Airlines. He is responsible for onsite delivery of occupational and preventive health services and programs, wellness and health promotion.

Prior to joining American, Matt worked for over 20 years creating and leading wellness efforts at Sherwin-Williams and Hewlett-Packard/HPE, receiving recognition from the State of Ohio, NBGH, and other entities for excellence in the industry. He has taken his hobby of a healthy living and turned it into a career, therefore never having to work a day in his life.

HeinemannCorporate behemoths and scrappy startups alike have turned to Greg Heinemann for more than 25 years to help them build brands and launch companies. The one thing they have in common: a focus on immediate growth.

Greg’s career has followed a similar trajectory – from a beginning in CPG sales and marketing, to running $200 million in business for Carlson Companies, founding his own brand and product launch consultancy and co-founding Denali Marketing, a $25M, 150-person Marketing Services agency that merged with Olson in 2010 creating one of the top ten independent agencies in the US. Greg served as CMO/SVP of Olson until 2014 when he left to create Titus Oates LLC, a Brand Strategy hub.

Specific to Health Care and Insurance, Greg has worked in Marketing and Executive Management roles for divisions of Aetna, CIGNA and has had United Health Group, United Health Care, Optum, AARP and Northwestern Mutual as clients.  He has launched brands, products and services, opened new markets and designed strategies all with eye on growth.  He is also a Director on the Board of Allina, a $4B Medical System in Minneapolis

Outside of the agency, Greg is Chairman Emeritus of the James J. Hill Library.  He also serves as a Director at Parasole Restaurant Holdings Inc.  Greg serves on the Advisory Boards of several Marketing Services firms in the Twin Cities and Boulder, CO.  He is a 1977 graduate of the University of Wisconsin and received his Masters Degree in 1982 from the University of Notre Dame In International Affairs with an emphasis on Developmental Economics.

Cara_McNultyCara McNulty is the North American leader of Integrated Wellbeing for Willis Towers Watson. Her responsibilities include advising clients on strategies focusing on employee engagement, clinical outcomes and productivity. She sits on the company’s Health and Benefits Specialty Practice Leadership team and focuses on integrated well-being intellectual capital and service development across physical, emotional and financial dimensions.

Cara is a highly regarded executive leader and population health scientist whose success in driving population well-being outcomes spans the employer, government, payer/provider, start-up and education sectors. She is known for her ability to integrate confirmed health science into practical business models that drive measurable outcomes.

As the former head of Population Health and Team Member Wellness for the second largest retailer in the United States, she led efforts to implement the company’s health agenda and develop strategies that improve all team members’ health while decreasing health care expenditure and driving cultures of value and business growth.
Cara is nationally recognized for her strategic design and implementation of Minnesota’s transformational population health care legislation, which to date is one of the largest financial allocations in the country known to be reducing health disparities and chronic diseases.

She is a member of the Park Nicollet Foundation and chair of the Children’s Mental Health Committee and former vice chair of the Midwest Business Group on Health. She sits on the Robert Wood Johnson Foundation, Culture of Health Expert Advisory Council. She is nationally published in the areas of coordinated school health implementation, health care services and care delivery, well-being integration and population health management/wellness.

Cara holds a doctorate degree in public administration from Hamline University, an M.S. degree in applied health science from Indiana University and a B.S. degree in community health education from the University of Minnesota-Duluth.

Joann_Hall_Swenson_1298_PRINTSIZEJoann Hall Swenson is a Partner in the Aon Strategic Advisory Communication team and leads our health communication efforts. She works with organizations to deliver experiences that move people to achieve greater outcomes for themselves and their employers. She is based in Aon’s Minneapolis, Minnesota, office.

Jo joined the firm in February 1998 after nearly a decade as a consultant with another global firm. During her career, she has worked with clients in a broad range of industries—from retail to agriculture to manufacturing—to communicate to their employees about health care, retirement, and employee engagement. Her clients have included Kimberly-Clark, Center for Naval Analyses (CNA), Brookdale Senior Living, Shell Oil, Land O’Lakes, 3M, Thomson Reuters, Best Buy, Farm Credit, Medtronic, and Cargill.

In addition to her consulting experience, she worked in corporate communications for Dayton Hudson Corporation (B. Dalton) and led a human resources and communications function for an entrepreneurial telecommunications firm.

Jo’s expertise includes helping clients to develop integrated health and wellbeing action strategies, and working with colleagues and external partners nationally to carry out these strategies to make the results real for organizations. She also speaks on health communication to groups across the country. In addition, she is a co-founder of the annual Alight Consumer Health Mindset® Study conducted by Alight Solutions, the National Business Group on Health, Kantar Consulting, and Aon.

Jo earned a BA in Communications and English from Concordia College in Moorhead, MN, and an MBA degree from the University of St. Thomas in St. Paul, MN.

Jamie WilsonJamie Wilson, Manager, Strategic Accounts, WebMD Health Services. Jamie Wilson is a Strategic Account Executive at WebMD Health Services. She is a dedicated resource to American Airlines and is responsible for managing the strategic relationship. This includes advising on overall wellness strategy, understanding challenges and improving processes while continuing to grow and strengthen the relationship. Jamie is a strong business development professional with an MBA focused in Health Care management and over 12 year of experience in the Health and Wellness Industry. During that time Jamie has led clients, from large Health Systems to Universities, to more than triple their employee engagement in work site well-being programs.

Jamie’s passion for well-being goes beyond the workplace. To maintain a healthy lifestyle for her and her family, can be found participating in family fun runs, cooking healthy recipes with her two daughters, or meeting personal goals in events such as relay races to obstacle courses. To her, well-being is a way of life.