Heidi Anderson has spent more than two decades building businesses and driving major growth in emerging and mature B2B and B2C markets, especially in the healthcare industry.
In her role as President & Chief Growth Officer at Nox Health, a sleep healthcare and tech company founded in Iceland, Anderson helps lead the visionary team that has reimagined the sleep healthcare space so that millions worldwide will have access to highly effective sleep solutions, including at-home sleep testing, sleep board-certified physicians telemedicine visits, and ongoing care team support.
Prior to joining Nox Health, Anderson served as Senior Vice President of Strategic Clients and Initiatives and ASO Strategy at Teladoc Health. She’s also held senior leadership and officer positions at several start-ups, mid-sized and Fortune 500 companies. At Time Warner and WebMD she drove several successful print and digital launches including WebMD Magazine digital edition, Medscape’s Business of Medicine magazine, as well as the Time Health and People Health verticals. Anderson is an active board member of Solis Mammography, a strategic advisor at AliveCor and TaskHuman, and a graduate of the University of Minnesota Hubbard School of Journalism and Mass Communication. Learn more about Nox Health: www.noxhealth.com.
As CEO, Greg Baker strategically develops EmsanaRx’s mission for drive better health, predictable costs and a partnership that puts employers in control. Greg has decades of experience in pharmacy as a Pharmacist, businessman, and entrepreneur. He leads EmsanaRx in three core areas: 1. Cost Transparency, 2. Data Control and 3. Patient Health improvement. He is passionate about creating a clinically-focused versus a financially-focused PBM.
At EmsanaRx, Greg leverages his prior experience working as the pharmacy lead for Premise Health, during which time he maintained the highest levels of operational efficiency, clinical excellence and customer service to provide value within the greater pharmacy healthcare ecosystem. Drawing from this experience, as well as time spent as Pharmacy Supervisor for Walgreens and Senior Pharmacy Consultant for Blue & Co., Greg listens to scores of employers across all industries to customize the highest quality clinical care solutions with the lowest costs for EmsanaRx customers. While in a previous role, Greg led a pharmacy organization that won the 2018 PBMI award for innovation and the 2019 APhA Pinnacle Award. He was also the first community pharmacist appointed by the HHS Secretary to the National Advisory Council for the Agency of Healthcare Research and Quality, where he further advanced the role of pharmacy to improve public health outcomes.
Greg Baker lives by the motto, “By employers, For employers,” in order to make EmsanaRx a nimble company in a large industry determined to do what is right for employers and the millions who work for them. Learn more about EmsanaRX: https://emsanarx.com/
Marilyn Bartlett, senior policy fellow, coverage, cost and value with National Academy for State Health Policy (NASHP). Marilyn joined NASHP in November 2019 as a senior policy fellow for its Center for Health System Costs. Before joining NASHP, Marilyn held financial management positions in various industries, narrowing her focus to health care financial management and serving as controller for a Blue Cross Blue Shield carrier, chief financial officer for a regional third-party administrator, Montana State Employee Health Plan administrator, and special projects coordinator for the Montana Commissioner of Securities and Insurance. When she took the helm of the Montana Employee Benefit Plan, she led efforts to move the plan from projected reserves of minus $9 million to positive $112 million in less than three years. For her accomplishments, she was selected as #13 of Fortune Magazine’s World’s 50 Greatest Leaders of 2019.
Marilyn holds a BS degree from the University of Nevada and professional designations of CPA, CMA, CFM, and CGMA. Learn more about NASHP: https://www.nashp.org/.
Susan L. Barkell is senior vice president of Provider Contracting and Network Operations for Blue Cross Blue Shield of Michigan. This function is part of the Health Care Value division, which fosters innovation through progressive capabilities, provider partnerships and services to enhance value for our diverse customer base.
She’s responsible for defining and executing strategic direction for delivering value to customers and helping to achieve business segment success. The overall HCV objective is to offer best-in-class strong provider networks based on collaboration with professional providers and hospitals, ensuring members have access to quality affordable care, while continuing to manage costs.
Under her leadership, provider satisfaction has grown significantly due to a focus on customer experience, provider collaboration and concentration on ease of doing business. She is responsible for maintaining network access, which today includes 100 percent participation of Michigan hospitals and over 55,000 professional providers in the state of Michigan.
Barkell has successfully negotiated value-based contracts with 69 Michigan hospitals meaning 85 percent of the commercial spend for hospital services is tied to reimbursement based on value. This has significantly moved the needle on holding providers of care accountable for improved patient care as a component of reimbursement.
Barkell earned her master’s degree in administration from Central Michigan University and her bachelor’s degree from the University of Michigan.
Kristin Begley, PharmD is the Chief Growth Officer at Capital Rx and an industry leader in health information technology and the pharmaceutical supply chain focusing on innovative solutions and software.
Kristin joined Capital Rx during a period of record growth. As the fastest-growing Pharmacy Benefits Manager (PBM) in the United States, Capital Rx grew by 400% in 2020, doubled its covered lives in 2021, and expanded its customer base of employers, unions, government, and healthcare entities to over 150 in the past year. Capital Rx is built around the mission of changing the way prescription drugs are priced and patients are serviced. A health technology company daring to reimagine the pharmacy benefits industry, Capital Rx is executing on that mission through its Clearinghouse Model® – the first equitable framework for drug pricing. Capital Rx’s enterprise pharmacy platform, JUDI™, connects every aspect of the pharmacy ecosystem in one platform, enabling patient engagement and increasing efficiency to achieve the highest standards of clinical care.
Prior to joining Capital Rx, Kristin served as Chief Commercial Officer at Wildflower Health, a digital-enablement care company that specializes in virtual and value-based care for payers and providers. Kristin also served as Chief Pharmacy Officer at Truveris, a health technology company shining a light on the pharmaceutical supply chain black box. During her time at Truveris, Kristin led the company through a prolonged period of exponential growth. She helped build and deploy their analytical technology platform to drive efficiency in the pharmacy benefit management process for payers, advisors, and consumers. Earlier in her career, Kristin led Hewitt’s National Pharmacy Practice, where she managed Rx benefit strategy for Fortune 500 companies and worked for Towers Perrin and the Managed Care Institute. Learn more about Capital RX at www.cap-rx.com.
Craig Burton is Vice President of Policy for the Association for Accessible Medicines where he leads policy development.
With nearly 20 years of Federal health policy experience, Craig has served in key roles at the center of a range of pressing health care debates. Prior to joining AAM, Craig was a Director at Avalere Health, where he helped clients anticipate and plan for the impact of change stemming from legislative, regulatory, or other market dynamics, with particular attention to crafting policy options that are closely tied to a client’s specific business needs and strategy. Craig also established and directed the health policy and government relations efforts for two biopharmaceutical companies.
Craig served as Deputy Assistant Secretary for Legislation in the U.S. Department of Health and Human Services. In this role, he advised the Secretary, senior Department leaders and White House officials on legislative strategy to achieve key priorities. Craig also served in the Senate, where he was Health Policy Advisor to Senate Majority Leader Bill Frist, M.D. and professional staff on the U.S. Senate Committee on Health, Education, Labor and Pensions.
Learn more about AAM: www.accessiblemeds.org.
Robert Casalou is the President & CEO of Trinity Health Michigan & Southeast Regions where he oversees Trinity Health operations in Michigan, Georgia and Florida. He was the first Regional President & CEO of Trinity Health Michigan (formed when Trinity’s Mercy Health System in Western Michigan and Trinity’s Saint Joseph Mercy Health System (SJMHS) in Southeast Michigan came together to form one statewide health system in January, 2018). In January 2020, he expanded his role further to include the Trinity Health Southeastern U.S. regions in Georgia and Florida.
Casalou first joined SJMHS in 2008 as President and CEO of St. Joseph Mercy Ann Arbor and Livingston hospitals and earned a spot on the “100 Top Hospitals” list seven times under his leadership. In 2015, he was named Regional President and CEO of SJMHS, comprised of five hospitals, six cancer centers, five ambulatory care centers, and more than 2,700 physicians and 14,000 employees.
Prior to coming to SJMHS, he served as President of Providence Park Hospital where he was responsible for overseeing the construction of the 200-bed, full-service teaching hospital in Novi, Michigan.
Casalou is a Board Member and Past Board Chair of the Michigan Health and Hospital Association (MHA). Board Member, Board Chair of the American Hospital Association Regional Policy Board 5 and Board Member of the American Hospital Association. Past Board Chair and current Vice Chair of the Make-A-Wish Foundation of Michigan and a Board Member of Blue Cross and Blue Shield of Michigan. Casalou is also a member emeritus of the Griffith Leadership Advisory Committee, University of Michigan School of Public Health and a member of the American College of Healthcare Executives (ACHE). Learn more about Trinity Health: https://www.trinity-health.org/.
Dorothy Hoffman is External Engagement and Access Policy Lead in Pfizer’s Healthcare Innovation Center. The center creates partnerships across the healthcare ecosystem that enhance the patient experience, optimize access and affordability, and address the needs of payers and providers.
Dorothy has over 18 years of experience in the pharmaceutical and managed care industries. Previously, she was Vice President of Prescription Drug Policy at UnitedHealth Group. Dorothy’s team was responsible for implementing the company’s pharmacy care services transformation and growth initiative with federal and state health programs.
Dorothy started her career at Eli Lilly and Company where she held multiple roles of increasing impact and management responsibility. Dorothy led a CEO-sponsored initiative on drug pricing and created the first-of-its-kind innovative payer partnership on value-based contracts.
Dorothy has a Masters in Public Policy from the University of Denver and a certificate in Design Thinking from Stanford.
Mike Jasperson, senior vice president of provider network and health plan operations for Priority Health, is responsible for provider network development, provider operations and performance, value-based arrangements, customer service, claims, enrollment and other key operational areas focused on ensuring exceptional experiences for Priority Health members, providers and others.
Jasperson has served as the senior vice president of provider networking since March 2020 and held previous roles with Priority Health since 2016, including vice president of provider network eastern region. Before coming to Priority Health, he served as chief marketing officer for Hospice of Michigan for six years. Jasperson also spent 11 years with Blue Cross Blue Shield of Michigan in various roles.
Committed to the community, Jasperson serves on the advisory board for the Master of Science in Healthcare Management at Michigan State University, where he earned his undergraduate degree. He obtained his M.S.A. in Health Services Administration from Central Michigan University a M.B.A. from the University of Tampa’s John H. Sykes College of Business.
Learn more about Priority Health at www.priorityhealth.com.
Sandra G. Morris, RN, MSN, CHC is a Senior Advisor for the Get the Medication Right Institute (GTMRx). In March of 2019, Sandra joined as a founding member of GTMRx to support the institute’s vision of enhancing life by ensuring appropriate and personalized use of medications and gene therapies; and mission of bringing critical stakeholders together to optimize outcomes and reduce costs by getting the medications right. She served during the institute’s first two years as the Director of Business Development. Sandra is also the President/Owner of About Quality Benefits Design, LLC.
Sandra is a former Senior Manager of U.S. Benefits Design for The Procter & Gamble Company. Her responsibilities included the strategic design, implementation, and administration of benefits for P&G’s U.S. employees and retirees. After thirteen years as a critical care nurse, nursing supervisor and nursing professor, Sandra joined Procter & Gamble in 1990, served in several benefit management and human resources roles during her 25- year tenure, and was awarded the William Procter Award of Excellence for her skills in designing and managing innovative and leading-edge employee benefits.
Sandra is an ex-officio member of the Midwest Business Group on Health Board of Directors and MBGH Executive Board, as well as a Registered Nurse, and Certified Professional Manager. Her passions include stakeholder education concerning appropriate, cost-efficient use of over the counter and prescription drugs; motivational speaking on a variety of self-help topics; and public education concerning skin cancer prevention. Learn more about GTMRx: www.gtmr.org
Dominick Pallone is the Executive Director for the Michigan Association of Health Plans (MAHP), a Lansing based organization that represents 11 health plans who collectively provide coverage for more than 3 million Michiganders. MAHP’s mission is to provide leadership for the promotion and advocacy of high quality, accessible health care for the residents of Michigan.
Prior to joining MAHP, Dominick was a Partner at Midwest Strategy Group, a multi-client lobby firm where he specialized in health care, state appropriations, Medicaid, higher education, transportation, and state procurement. He has also served as staff within the state House and Senate, most notably as Committee Clerk for the Senate Appropriations Committee and the Joint Capital Outlay Subcommittee.
Dominick earned his bachelor’s degree in International Relations from Michigan State University, James Madison College. During his academic years, he served on the NCAA Student Athlete Advisory Council representing Division I student-athletes. Learn more about MHAP at www.mahp.org.
Sheila Savageau is the U.S. Healthcare Leader at General Motors. Sheila has been with General Motors
since 2013 and is responsible for U.S. healthcare benefits plan design strategy and policy for hourly and salaried employees. Sheila has been instrumental in establishing and executing the healthcare strategy for General Motors through innovation to the healthcare delivery model. Sheila is an advocate for improving experience, engagement and efficiencies across the healthcare industry. Sheila led the strategy and delivery of the first value-based direct contract with Henry Ford Health System in 2019 and continues to evolve value-based initiatives in various markets. Sheila is an active member of employer coalitions, including Business Group on Health, the ERISA Industry Committee and the Economic Alliance of Michigan.
Prior to joining General Motors, Sheila led strategy, design and implementation of new initiatives and managing benefits programs for 60,000 employees globally at Ingersoll Rand, Sheila is an accomplished Global Benefits leader. She was instrumental in contributing to Ingersoll Rand’s success by aligning company objectives while maintaining a competitive and robust benefits offering. Sheila has years of experience in the areas of finance, operations, design strategy and vendor management related to global benefit plans.
Peter J. Schonfeld is the chief operating officer of the Michigan Health & Hospital Association (MHA) Service Corporation, the for-profit subsidiary of the MHA, and senior vice president, Policy, for the MHA, where he has been employed since 1995. His responsibilities include policy analysis, healthcare finance and data management, and analysis services. Schonfeld is also on the MSU Health Policy Advisory Board.
Prior to his present position, Schonfeld was vice president at Mission Health and Catherine McAuley Health System, Ann Arbor, and president of McPherson Hospital, Howell. He worked in Chicago for 10 years at suburban and central city hospital locations. He has served on various boards, including Michigan State University Health Policy, VHA Michigan, Care Choices HMO, Allegiance Physician Hospital Organization (700 physicians and four hospitals), Partners Preferred Providers, Southeast Michigan Hospital Council, Multi-hospital Mutual Insurance, Michigan National Bank –Brighton, Child & Family Services, and various community organizations.
Schonfeld holds a Bachelor of Arts degree in economics from Kalamazoo College. He also holds a Master of Management degree from the Graduate School of Management, Northwestern University, where he majored in finance, managerial economics and health services Management. Learn more about MHA: https://www.mha.org/.
Tom Shehab, MD, Managing Partner for Arboretum Ventures. Tom draws upon his extensive healthcare experience as a physician and healthcare executive to identify medical device and health IT companies that improve patient outcomes and decrease healthcare costs. He currently serves as a board director for Avation Medical, Fifth Eye, Health Scholars, Lucina Health and SonarMD and led Arboretum’s investment in nVision Medical, which was acquired by Boston Scientific in 2018. At ArborMetrix, an Arboretum portfolio company, he led the development of the clinical strategy as Chief Medical Officer during a major product launch.
Prior to joining Arboretum in 2014, Tom served as a member of Arboretum’s Technical Advisory Board. He practiced medicine for 15 years as a gastroenterologist serving as Chair of Medicine at Integrated Health Associates (IHA), a multi-specialty group consisting of 300+ providers, and as Chief of Staff at St. Joseph Mercy Hospital for more than 1,000 physicians. Tom is engaged as board member for several healthcare innovation initiatives including the Cleveland Clinic Medical Device Advisory Council and the Center for Machine Learning and Health at Carnegie Mellon University. He is also the current Chairman of the Michigan Venture Capital Association.
Tom earned an M.D. from Wayne State University, completed his post-graduate medical training at the University of Michigan, and earned a Master of Medical Management from Carnegie Mellon University. Learn more about Arboretum Ventures: https://www.arboretumvc.com/.
Sarah Thompson PharmD, MBA, MS is VP of Pharmacy Innovation for Onduo. She focuses on developing Onduo’s Medication Management strategies and use of devices to make care accessible, convenient, and engaging for patients. Sarah is a strong proponent of team-based healthcare, leveraging technology and using a population health-based approach to achieve better health outcomes and reduce healthcare costs for patients. Prior to joining Onduo, Sarah served as a VP of Clinical Operations and Pharmacy for an ACO in Rhode Island, where she was responsible for the organization’s population health strategy, multiple clinical programs, and clinical operations. While there she integrated remote patient monitoring into clinical practice and introduced several technology platforms to enhance care. Sarah holds a PharmD from the University of Connecticut (Go Huskies!), completed a drug development fellowship with the University of Buffalo, and earned an MBA and MS in Healthcare Leadership from Cornell University.
Learn more about Onduo: www.onduo.com.
Dustin Walsh is an award-winning senior reporter for Crain’s Detroit’s Business, covering the health care industry. He previously reported on manufacturing, automotive suppliers, the business of law and the steel industry. During his tenure, Walsh has covered the automotive industry collapse and resurgence – from several global supplier conglomerate bankruptcies to multi-billion dollar merger and acquisition deals to the COVID-19 pandemic and industry response. He’s served as an expert source on national and local television and radio programs. He attended Grand Valley State University and studied journalism.